Top trends in social media

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Top Trends in social media

Social media has changed many aspects of life everyday, including how people communicate, how businesses operate, and how people experience mental health

YouTube releases new analytics tools to provide creators more insight into how well their videos perform.

  • YouTube is experimenting with “data stories” to provide producers with a visual representation of their video’s initial 24-hour performance.
  • With video linking requests, creators with 4,000+ subscribers can now start brand collaborations.
  • Creators will be able to identify significant viewer comments and enquiries with the aid of a new “most relevant” filter.

The most recent version of YouTube adds experimental features to improve community participation and creator metrics.

YouTube is also introducing enhancements for brand partnerships.

DATA STORIES

In order to help creators better understand how their videos perform, YouTube is launching a feature called “data stories” in its Studio mobile app.

This tool makes it simpler to discover important performance drivers by providing a visual breakdown of the metrics for the first 24 hours.

YouTube’s analytics for creators are revolutionised by data stories, which provide a narrative style in place of the conventional multi-tab dashboard.

MOST RELEVANT filter

A “most relevant” comment filter has been added by YouTube, which recently changed the name of its Comments tab to “Community.”

Analysing a channel’s comments, this new feature—which is still being tested with a small group of people—identifies possible engagement opportunities, like viewer queries.

YouTube wants to strengthen its position against rivals like TikTok and Instagram, thus the addition of the “most relevant” filter to the Community tab is an opportunity.

This characteristic:

  • uses artificial intelligence to find insightful comments throughout a creator’s whole channel.
  • encourages meaningful connections and gives priority to viewer questions.
  • helps creators more effectively manage interaction on desktop and mobile platforms.

VIDEO LINKING

YouTube is enabling qualified creators to ask advertisers to link their videos.

Members of the YouTube Partner Program with over 4,000 subscribers have access to this option, which specialises on shorts content.

Previously, only advertisers could start video linking requests delivered through emails and YouTube notifications. With YouTube suggesting tagged content to prospective advertisers, the new method gives creators the ability to engage with businesses proactively.

Once authorised, these links create explicit content reuse rights between brands and authors and give marketers access to organic video performance data through Google Ads.

Google Gemini. V/s ChatGPT. V/s Claude. 

Google Gemini is an AI-powered assistant that helps with writing,planning, learning, and more

ChatGPT is a chatbot that uses artificial intelligence (AI) to understand and generate human-like text

Claude is a next generation AI assistant built by Anthropic and      trained to be safe, accurate, and secure to help you do your best work.

Creativity is a critical feature that sets AI chatbots apart. We put ChatGPT, Claude AI, and Gemini to the test by giving them a job that frequently baffles language models: creating a rhymed rap song. We selected this since it calls for coherence and storytelling abilities in addition to rhyming abilities.

 

chatGPT

Claude

Gemini

company

Open AI

Anthropic

Alphabet/Google

Internet access 

yes

no

yes

Image generation

yes(DELL-E 3)

no

yes(DELL-E)

Supported language

95 languages

50 languages

40 languages

AI model

Claude Opus

GPT-4

GPT-4o

Combination of models (LaMDA, PaLM 2)

5 Ahrefs AI Features

AI seed keyword suggestion

Searching for your primary topic, product, or service is a very popular way to begin keyword research.

For example, you and your rivals will probably battle fiercely on keywords that contain the word “gardening” if you’re in the gardening sector.

You can experiment with Ahrefs’ Keywords Explorer’s AI keyword recommendations to uncover unexplored prospects.

The advantage of this tool is that it will produce a list of original content ideas that your rivals have probably not thought about.

You can use all of these concepts or just the most effective ones for your website. To better understand how easy the topic might be for your site to rank, it helps to search each one separately.

 

AI keyword intents

The reason someone searches for a specific term is known as keyword intent, or searcher intent. Their search is driven by unconscious motivation, which also affects the kind of content they anticipate finding.

Common keywords

Informational: Seeking details, solutions, or in-depth analysis on a particular subject.

Navigational: Seeking to access a particular website without being aware of the precise URL or page.

Commercial: Want to buy something, but need to research the best brand first.

Transactional: Seeking to finish an online purchase of a certain good or service.

To make sure your content is what searchers desire, it’s usually a good idea to confirm the intent of your target keywords before you begin writing .This same feature can give you a percentage breakdown to completely take the guesswork out of what type of content is likely to rank:

AI content helper

It’s time to start producing your content now that you have a few subjects to write about and have confirmed they match the search intent you can satisfy.

Numerous artificial intelligence (AI) solutions are available to assist in content development. Here are several ways that Ahrefs’ AI Content Helper is unique.

It enables you to decide which particular intent to optimise for.

It helps you fill in the blanks on your topic without using too many keywords.

As you write, it grades your topical coverage.

AI content grader

If you have existing content you’d like to improve, you can check out AI Content Grader instead.

Add your target keyword and existing URL:

You will see a comparison of your content with those of your top competitors once the report has been generated.

Each topic’s grade and your comparison to each competitor will be visible to you. Additionally, you will receive some useful AI recommendations for enhancing your topical coverage.

Your authors can safely fill in subject gaps without having to start from scratch by using this to determine what parts they can add to already-written content.

AI Keyword translator

Ahrefs’ AI Keyword Translator is an essential component in your tech stack if your SEO campaign is aimed at bilingual or foreign audiences.

Using Ahrefs to streamline such a procedure enables you to

Assess demand in new international marketplaces with ease and speed.

Use a small SEO budget to accomplish more things that will yield ten times the strategic results in a shorter amount of time.It allows you to automatically translate a whole list of keywords while maintaining regional slang and dialect subtleties.

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